Gabriel Araujo is the Global CCO at Ogilvy Social.Lab.
A passionate hands-on creative,
with an award-winning career and a firm belief in creativity without a definition of a platform. Driven by data insights, he provides clients with innovative ways to push boundaries and yet giving purpose and relevance to brands in today's constantly evolving market.
The positive outcomes reached along with his singular creative approach have been acknowledged by the most significant industry awards such as Cannes, Clio and One Show to name just a few. Furthermore, his influence has been recognised by organisations like CreativePool as Top 25 Best Creatives in ECD and Digital Creative Director categories, as well Top 100 Inlfuencers 2019;
He is the first Latin American at The Holmes Report "INNOVATOR 25" - the list identifies 25 people who raised the standards of influence and engagement within their organisations; as well as The Internationalist’s Agency INNOVATORS 2016, and the PR Week - Global Power Book.
Today Gabriel is 100% focused in digital, experiential and social media and one of the creative leaders in this innovative industry.
Ogilvy Social Lab, FCB, Edelman, Little George (Co-Founder), Ketchum, Etco Ogilvy, DDB, Energy Y&R.
Awards won ︎︎︎
Cannes Lions, Clio Awards, One Show Interactive, One Show, Jay Chiat Awards, Fepi, Lusos, El Ojo Iberoamerica, Fiap, Wave Festival, CCSP, Colunistas, in book many times in Archive Magazine and also in book of Most Contagious.
Named Top 25 best Creatives of Creative Pool in Digital Creative Director and Executive Creative Director categories.
The First Latin American included in the list "INNOVATOR 25" by The Holmes Report. The list recognizes 25 people who are elevating the standards of influence and engagement within their organizations — and the industry at large.
Listed in The Internationalist’s Agency INNOVATORS of 2016 by The Internationalist.
Listed in the PR Week Global Power Book 2017
Member of the El Ojo Iberoamerica Jury 2013/14/15/16
Member of the Profissionais do Ano (Professionals of the year)
Member of Ketchum Omnicom Creative Council
Member of P&G Global Creative Council
Member of Break Through Awards Jury
Member of Clio Awards
Member of FEPI Awards Jury 2016/2019
Member of CCPR Awards
Member of Cannes Lions
Member of AD Stars Final
President of the Jury El Ojo de Iberoamerica 2017
Member of New York Festivals Grand Jury 2019
Member of Creative Pool Most Awards
Member of One Show